Build Your Business with Purina Pro Plan Vet Direct

Clients are shopping online now more than ever. Why not meet them there? With Vet Direct, you give clients a recommendation, and we’ll handle the rest. Clients will love the convenience of home delivery and free shipping. Your clinic will love the earnings, compliance, and more time to spend with patients.

No Fees. No Hassle. No Catch.

Why pay service fees? Vet Direct delivers the products you recommend with no fees.
Signing up is free and easy. All you need to get started is your zip code!

GET STARTED NOW

You Get Effortless Earnings. Clients Get Home Delivery.

Receive monthly commission on the sale of all orders placed by your clients. With Purina as the direct seller, clinics receive
commission on the sale of products calculated to equal their margin, without ever taking title to or possession of the products.

START TODAY

Clients and Clinics Agree — We Make Compliance Easy!

82% of respondents agreed using Vet Direct made it easier to adhere to their veterinarian’s diet recommendations.*

“We have retained our clients and kept our patients on superior nutrition with a few clicks of a button.”
– Willy Brock, DVM Associate Veterinarian

ENROLL TODAY

Offer More Products with Less Storage

Why waste your space on storage? Lower upfront inventory costs and increase pet food sales by recommending
over 65 diets, supplements, litter and more—all stored and shipped by us.

FIND OUT MORE

One More Reason Clients Will Love Vet Direct

Direct Rewards is a loyalty program that rewards clients for their purchases. Clients can earn 10 points for every
dollar spent, redeemable at any time toward future purchases. The more they order, the more points they’ll earn!

LEARN MORE

* Nestle Purina PetCare Company conducted a survey among 1,000 Purina Pro Plan Vet Direct users who had placed at least one order on the site since January 1, 2020.  The online survey was conducted 6/26/20.